Brevo vs Loops(2026)
Brevo is better for teams that need send volume-based pricing (not contacts). Loops is the stronger choice if saas-native design. Brevo is freemium (from $25/month) and Loops is freemium (from $49/month).
Full feature breakdown, pricing details, and pros & cons below.
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Brevo
Brevo (formerly Sendinblue) is a marketing and transactional email platform with CRM, SMS, and automation features.
Starting at $25/month
Visit BrevoLoops
Loops is a transactional and marketing email platform built specifically for SaaS products with React email support and lifecycle campaigns.
Starting at $49/month
Visit LoopsHow Do Brevo and Loops Compare on Features?
| Feature | Brevo | Loops |
|---|---|---|
| Pricing model | freemium | freemium |
| Starting price | $25/month | $49/month |
| Transactional email | ✓ | — |
| Marketing campaigns | ✓ | — |
| SMS marketing | ✓ | — |
| CRM | ✓ | — |
| Automation workflows | ✓ | — |
| Live chat | ✓ | — |
| Transactional emails | — | ✓ |
| Lifecycle campaigns | — | ✓ |
| User properties | — | ✓ |
| React email | — | ✓ |
| Audience segments | — | ✓ |
| Event triggers | — | ✓ |
Brevo Pros and Cons vs Loops
Brevo
Loops
Should You Use Brevo or Loops?
Choose Brevo if…
- •Send volume-based pricing (not contacts)
- •Marketing + transactional in one
- •Good free tier (300/day)
Choose Loops if…
- •SaaS-native design
- •React email support
- •Simple event-based triggers