DevVersus

Mailgun vs Loops(2026)

Mailgun is better for teams that need powerful inbound routing. Loops is the stronger choice if saas-native design. Mailgun is freemium (from $15/month) and Loops is freemium (from $49/month).

Full feature breakdown, pricing details, and pros & cons below.

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Mailgun logo

Mailgun

freemium

Mailgun is a developer-focused email API service for sending transactional and marketing emails with robust tracking.

Starting at $15/month

Visit Mailgun
Loops logo

Loops

freemium

Loops is a transactional and marketing email platform built specifically for SaaS products with React email support and lifecycle campaigns.

Starting at $49/month

Visit Loops

How Do Mailgun and Loops Compare on Features?

FeatureMailgunLoops
Pricing modelfreemiumfreemium
Starting price$15/month$49/month
Transactional API
Email validation
Email routing
Inbound parsing
Analytics
Suppressions
Transactional emails
Lifecycle campaigns
User properties
React email
Audience segments
Event triggers

Mailgun Pros and Cons vs Loops

M

Mailgun

+Powerful inbound routing
+Email validation API
+Good deliverability
+SMTP + API
Less polished DX than Resend
No React template support
UI feels dated
L

Loops

+SaaS-native design
+React email support
+Simple event-based triggers
+Clean UI
More expensive than Resend
Smaller community
Newer platform

Should You Use Mailgun or Loops?

Choose Mailgun if…

  • Powerful inbound routing
  • Email validation API
  • Good deliverability

Choose Loops if…

  • SaaS-native design
  • React email support
  • Simple event-based triggers

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