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Knock vs Novu(2026)

Knock is better for teams that need all notification channels in one. Novu is the stronger choice if open source. Knock is freemium (from $0 (10,000 notifications/month free)) and Novu is open-source (from $250/month (cloud)).

Full feature breakdown, pricing details, and pros & cons below.

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Knock logo

Knock

freemium

Knock provides a notification system with multi-channel delivery (email, push, SMS, in-app) and workflow orchestration.

Starting at $0 (10,000 notifications/month free)

Visit Knock
Novu logo

Novu

open-source

Novu is an open source notification infrastructure for managing in-app, email, SMS, push, and chat notifications via a single API.

Starting at $250/month (cloud)

Visit Novu

How Do Knock and Novu Compare on Features?

FeatureKnockNovu
Pricing modelfreemiumopen-source
Starting price$0 (10,000 notifications/month free)$250/month (cloud)
Multi-channel (email, SMS, push, in-app)
Notification templates
Workflow builder
Notification preferences
Batching and digests
Multi-channel notifications
In-app notification center
Digest & batching
Subscriber management
Provider-agnostic

Knock Pros and Cons vs Novu

K

Knock

+All notification channels in one
+Workflow orchestration
+User preference management
+Free tier is generous
Newer platform
Not for bulk marketing email
Smaller community
N

Novu

+Open source
+Multi-channel (email, SMS, push, in-app)
+Self-hostable
+Good workflow builder
Complex for simple use cases
Cloud pricing is high
Still maturing

Should You Use Knock or Novu?

Choose Knock if…

  • All notification channels in one
  • Workflow orchestration
  • User preference management

Choose Novu if…

  • Open source
  • Multi-channel (email, SMS, push, in-app)
  • Self-hostable

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