OneSignal vs Novu(2026)
OneSignal is better for teams that need generous free tier (unlimited push). Novu is the stronger choice if open source. OneSignal is freemium (from $9/month) and Novu is open-source (from $250/month (cloud)).
Full feature breakdown, pricing details, and pros & cons below.
By Bikram Nath
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OneSignal
OneSignal is a multi-channel messaging platform for push notifications, in-app messages, email, and SMS.
Starting at $9/month
Visit OneSignalNovu
Novu is an open source notification infrastructure for managing in-app, email, SMS, push, and chat notifications via a single API.
Starting at $250/month (cloud)
Visit NovuHow Do OneSignal and Novu Compare on Features?
| Feature | OneSignal | Novu |
|---|---|---|
| Pricing model | freemium | open-source |
| Starting price | $9/month | $250/month (cloud) |
| Push notifications | ✓ | — |
| In-app messages | ✓ | — |
| ✓ | — | |
| SMS | ✓ | — |
| A/B testing | ✓ | — |
| Audience segmentation | ✓ | — |
| Multi-channel notifications | — | ✓ |
| In-app notification center | — | ✓ |
| Workflow builder | — | ✓ |
| Digest & batching | — | ✓ |
| Subscriber management | — | ✓ |
| Provider-agnostic | — | ✓ |
OneSignal Pros and Cons vs Novu
OneSignal
Novu
Should You Use OneSignal or Novu?
For most teams, Novu is the better default: it offers open source and is open-source (from $250/month (cloud)). Choose OneSignal instead if generous free tier (unlimited push) matters more than complex for simple use cases. There is no universal winner — the right pick depends on your budget, team size, and whether you value generous free tier (unlimited push) or open source more.
Choose OneSignal if…
- •Generous free tier (unlimited push)
- •Easy mobile SDK integration
- •Good segmentation
Choose Novu if…
- •Open source
- •Multi-channel (email, SMS, push, in-app)
- •Self-hostable